YouTube Video Hilariously Parodies Vendor/Client Relationship

  • Fonts in Use
Fonts in Use, Oops! | Yves Peters | April 23, 2013

This afternoon Allison Dhondt – sales and customer relations at FontShop BeNeLux, and responsible for their excellent Twitter account – pointed me to a very witty 2009 YouTube video by Scofield Editorial, Inc.. The Vendor Client relationship (in real world situations) takes all too familiar situations from the daily life of graphic designers, web designers, type designers, and by extension most (artistic) professions, transporting them to the restaurant, the DVD store and the hairdresser. By doing so the absurdity of some requests from customers become painfully apparent. With over 2 million views on YouTube in the past four years, Addy awards at the local, regional, and national level, and hundreds of comments, e-mails, phone calls, handshakes, the video seems to have struck a universal truth. Mandatory viewing for students and aspiring designers.

Tags: , , , , ,

3 Comments:

  1. Yeah, unfortunately it has struck a universal truth. This is so common, in fact, that in 24 years of business I have only had 2 clients not come back with some sort of response like this (one of them is a long term client, thankfully!)
    I love my clients, but I often wonder why they think this is ok…

    Posted by Tokyo James on Apr. 23, 2013
  2. Man, that was painful to watch, more so because I’ve been there so many times!

    Posted by Mattski on Apr. 24, 2013
  3. When a new client “just needs you to work with them on this first project,” promising rewards down the road, show them the door.

    Posted by Joel Mielke on Apr. 25, 2013

Post a comment:

  •  

The FontFeed

The FontFeed is a daily dispatch of recommended fonts, typography techniques, and inspirational examples of digital type at work in the real world. Eat up.

Archives

Subscribe

The FontFeed RSS The FontFeed Comments RSS