LaPolice for Design Business Review

  • Fonts in Use
Fonts in Use | Chris Hamamoto | April 15, 2009

Fwis and Ministry of Imagery have teamed up to launch “Design Business Review“, a monthly offering of practical business strategies and advice for creatives, with major contributors the likes of Michael Beirut, Joe Duffy (Duffy Partners), and Craig Duffny (BBDO). As well as interviews and tips from Mucca, Dress Code and others. In the over saturated design-magazine-market, unique content and perspective is a must. If their choice of type is any indication, DBR is offering something different.


DBRs first issue features the FontShop exclusive LaPolice from B&P Type. Based on 18th Century French type specimens, LaPolice tows the line between contemporary and classic with a fresh and dynamic balance, and irreverent historical references in its details. When asked about their choice of LaPolice, DBR’s Keenan Cummings had the following to say:

We were looking for something staid and respectable, but a bit different. LaPolice is quirky enough to be interesting without being gimmicky.

Learn more about LaPolice in FontShop’s December 2008 newsletter.

1 Comment:

  1. The font is great. That they ran it into the gutter to the point of losing entire letters, not so much. My copy of DBR arrived via UPS yesterday and I read it cover to cover on the subway between meetings and at home before dozing off. It’s easy to inhale. I’m pretty upbeat about it for two reasons. One, it’s a great example of getting ideas to market quickly without upfront printing costs (the book is printed on demand via Lulu). Two, I think it’s the right format to spark a conversation. I want more depth in the content but since this is the start of a possibly regular publication there’s plenty of room for improvement.

    Posted by Sidney Blank on Apr. 21, 2009

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