The logo just makes me think of Knoll.

That looks more like a crude ver­sion of Hel­vetica Bold Out­line, which sends off a dif­fer­ent visual effect than reg­u­lar Hel­vetica, IMHO. The Out­line face doesn’t look quite the same as putting a stroke around the let­ters in Illus­tra­tor, but it’s a lot more refined. I’m not sure what was done in the process, but it’s neat!
Nice photo. I love to see work in progress.

I real­ize that the orange is the tape. I wonder how pris­tine it is. Pretty impres­sive to be able to tape off such a crisp design. Guess that is why it is called a craft art.

I wonder what their reason is for taking the long and tedious, old-​school sign writ­ing route - why not just paint the wall and then paste a pre­ci­cely cut vinyl trans­fer over that?

Vinyl at that size on a rough wall will not last very long. I am also glad that some­body still actu­ally paints in wall.

See the fin­ished piece over on my blog:
http://​www.​spiek​er​mann.​com/mten

It is always refresh­ing to see that people don’t always opt for the quick fix solu­tion, in a world where every­thing is wanted yes­ter­day it is great to see that some clients would prefer qual­ity over speed.

i love painted signs!