In Use: Dolly for Finley

Folkert Gorter of Superfamous used Underware’s Dolly Italic to create an elegant identity for Dutch event organizers Finley. Then he made it distinctive by taking that ‘fi’ ligature and mirroring it for an iconic monogram. The logo is strong enough to be the central element throughout the firm’s site.


Finley Monogram 1Finley Monogram 2Finley Monogram 3

FF Scala Sans is used for finley.nu’s navigation and headlines.

FF Scala Sans for Finley.nu

See also: The Superfamous site for Selios also uses Dolly (along with Avenir) to beautiful effect.

2 Comments:

  1. I love it! Dolly is one those typefaces that can do just about anything. It’s classical and precise yet excudes the warmth of pen-drawn type.

    Mikey

    Posted by Mike Diaz on May. 8, 2006
  2. Gorgeous.

    Posted by Chris Rugen on May. 9, 2006

Post a comment:

  •  

The FontFeed

The FontFeed is a daily dispatch of recommended fonts, typography techniques, and inspirational examples of digital type at work in the real world. Eat up.

  • Pintanina
  • Dubrove
  • HWT Bernice™
  • SF Sultan
  • Aidos
  • American Calligraphic™
  • Gizmo
  • Nubian
  • Precious Serif
  • Catrina
  • Bourton Hand
  • Julienne Piu
  • Moanin
  • Framboisier
  • Supreme
  • Dinosaur
  • Abrikos
  • Geographica Hand™
  • Mysterious
  • Time Exactly™
  • TDL Ruha Crown

Popular Fonts

  • Montana Typeface
  • Just Lovely
  • Saturday Script
  • Kapra Neue
  • Timeout
  • Proxima Nova
  • Born Ready
  • Brandon Grotesque
  • Helvetica Neue®
  • Rosina™
  • Alfons™
  • Nocturne Serif
  • Goldana
  • Mariné Rounded
  • Avenir®
  • Trade Gothic®
  • Gilroy™
  • Viva Beautiful
  • Limon
  • Cinque Donne
  • Museo Sans™