Character size, measure, typeface … these are all generally accepted as being factors that influence legibility. Yet the study “The uncrowded window of object recognition” by New York University neuro-scientists Denis G. Pelli & Katharine A. Tillman published in scientific journal Nature Neuroscience advances the thesis that character spacing is the defining factor for legibility.

The inventiveness of the promotion for the hit television series “Dexter” is up to par with the overall quality of the series. The most striking part of the recent campaign is a slew of print advertisements made to look like mock covers of popular magazines. It was created by Red Group, an internal creative unit at Showtime, and the Initiative unit of the Interpublic Group of Companies, the Showtime media agency.

Is all caps setting really so poorly readable that one can’t use it in headlines of let’s say maximum three lines, or is the unfavourable effect negligible?

As we’re collaborating with multiple authors on the FontFeed, we compiled a list of guidelines for ourselves and guest contributors. One of our concerns is that we should attempt to “speak the same language” when using typographic and related terms. Because these terms evolved over a considerable period of time and saw several transitions in […]

Some of you digital age kids ;) may not recognize what the images in our introductory post are, so maybe there’s some ’splaining to do. The top image are wood type letters; the bottom one shows metal type. They are used in letterpress, a dwindling printing technique that nevertheless still counts many fervent admirers.

“Letterpress puts […]

We love OpenType. It’s not just the latest font technology, but also the most advanced, poised to replace the old TrueType and PostScript formats. This font format brings many more possibilities for typographers and graphic designers.

Numerals (or figures) can take various forms. The figure style you choose ought to be appropriate to the project you are working on. Readability is key. But which style is best for which purpose? There are two main forms, oldstyle figures (OSF) and lining figures (LF). Each can come in tabular and proportional widths. See […]

The OpenType format offers typographers more glyphs, and (sometimes) more confusion. As the FontFont library is converted to OpenType, premium fonts are continually released with advanced typographic features and language support built-in. With so many new releases we don’t expect you to keep up on which FontFonts can speak which languages. Just keep an eye […]